The colorful interface is certainly not everyone’s cup of tea, and the pricing plans do get confusing to figure out. On the other hand, while there’s not much really new here, there are standard features for credit monitoring and notifications about identity theft all designed to benefit everyday consumers. There’s plenty going for PrivacyGuard in terms of the website, which is generally helpful for new users, along with the fact that most features are simple to find and use. One potential obstacle is that PrivacyGuard is owned by an insurance company called Trilegiant Corporation (not exactly a household name), which hardly has the name recognition of the better known providers, such as Experian or Norton LifeLock. The pricing is comparable to what is found with some better known apps such as Norton LifeLock, which perhaps not coincidentally also works out to $24.99/month when paid annually. Some of our nitpicking involves features that are technically included with other products, but perhaps not easily found in the marketing materials. PrivacyGuard isn’t blazing any new trails with its quite generic app. However, it leaves out the details regarding whether that sex offender is also trying to steal your identity, which is what makes this competitor, IdentityForce, more unique than other apps. PrivacyGuard does have features to warn you about a sex offender moving in the neighborhood. By way of an example, is there really much of a difference between “online fraud assistance” and the “credit information hotline?” Yeah, we did not think so either. Similar to a competitor, the IdentityForce app, the feature list sometimes includes the same item with a different term. Most features, including the credit bureau checks, the credit scores, the bank and address monitoring, and the ability to check with an expert are all available in other apps. However, this only becomes apparent once you register as a user, and start poking around the app, and don’t list them in their feature comparison tables online.Īs you have likely heard by now, PrivacyGuard isn’t exactly stretching the limits for identity theft protection apps or offering blazing a trail with a brand new wizard interface. Truth be told, there are other apps like Norton LifeLock and IdentityForce that also include some of these same features. While we really hope that none of us have to deal with these issues anytime soon, it's reassuring that PrivacyGuard includes those features. Few identity theft protection apps enumerate features related to your medical records or emergency travel assistance. The starting point is the plan comparison guide, bulging with more details about what features are actually included than almost every other app we’ve encountered. PrivacyGuard goes that extra mile that not every identity theft protection app does to offer a rich and detailed consumer experience full of information. Realize that this can have far reaching, and long standing effects for what it means for your credit, such as the ability to purchase a new house, if you can open a bank account, or really if you can continue living your financial life as it has an effect on a large variety of financial decisions. A superior app can explain the steps to fully resolve the issue. However, what really matters even more is the response to that situation. Unfortunately, it can happen that a cybercriminal has stolen your information and is impersonating you. This particular software area is totally about self-education. We like to see a really helpful identity theft protection app that offers a wealth of information.
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